RayBan

The post-war glamour of the 1950’s shaped the success of the RayBan Wayfarer when

Bausch & Lomb took advantage of the new synthetic materials available on the market.

With moulded plastic frames and almond shaped lenses, the style soon became a hit with

Hollywood’s silver screen stars like James Dean and Audrey Hepburn and played a starring

role in ‘Rebel Without a Cause’ and ‘Breakfast at Tiffanys’.

Back in the 50’s, RayBan’s innovations in lens technology was ground-breaking with

Wayfarers being the first frames to sport the new G-15 grey lenses in 1957. These lenses

provided the wearer with the ability to see in true colour and provided exceptional protection

against glare. G-15 lenses had however been around since 1937 when they were issued for

military use but had come a long way by the 50’s for mainstream wear.

For the first time since the 1950’s, the Wayfarer became a cult status symbol in the early

noughties and very little has changed in 2021 for the brand except for huge innovations in

technology and construction of their lenses.